Nudge to nobesity II: menu positions influence food orders

Dayan (2011) · Read the paper

Study 1, 240 students, hypothetical choices; Study 2, Tel Aviv café, 951 orders over 15 days, 20 of about 60 items reordered in three categories; items at beginning or end up to twice as popular as in the centre; only soft drinks significant at category level.

Study 1, 240 students, hypothetical choices; Study 2, Tel Aviv café, 951 orders over 15 days, 20 of about 60 items reordered in three categories; items at beginning or end up to twice as popular as in the centre; only soft drinks significant at category level.

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doi:10.1017/S1930297500001947. Full text read: Study 1, 240 students, hypothetical choices; Study 2, Tel Aviv café, 951 orders over 15 days, 20 of about 60 items reordered in three categories; items at beginning or end up to twice as popular as in the centre; only soft drinks significant at category level.