Jolanda Jetten

Jolanda Jetten

Jolanda Jetten is a Professor of Psychology at the University of Queensland, according to the university's expert profile. She is the co-author, with Matthew Hornsey, of The Individual Within the Group: Balancing the Need to Belong With the Need to Be Different, published in Personality and Social Psychology Review in 2004, which the Why We Project cites in its article on why people buy in ways that let them fit in and stand out.

Who they are

The profile gives her a PhD from the University of Amsterdam in 1997 and a postdoctoral fellowship at the University of Queensland from 1998 to 2001. She then spent about six years at the University of Exeter before returning to Queensland in 2007, and has held Australian Research Council Future and Laureate Fellowships as well as a University of Queensland Development Fellowship. The profile lists her as Head of School in the Faculty of Health, Medicine and Behavioural Sciences.

It describes her recent and funded work as covering social identity, conspiracy beliefs, economic inequality, climate change responsibility, gender equality and high reliability organisations. Her listed media expertise includes prejudice, stereotyping, conformity, intergroup conflict and leadership. She is affiliated with the Social Identity and Groups Network and the Centre for Research in Social Psychology. The profile gives the Laureate Fellowship dates as 2019 to 2023 in its text and 2019 to 2026 in its funding entry, so this page gives only the start year.

Key papers

The individual within the group (2004), with Hornsey. The review proposes eight strategies for balancing the need to belong with the need to be different. Four use optimal distinctiveness theory and make the group itself distinctive. Four let individuals differentiate within a group while still identifying with it. It appeared in Personality and Social Psychology Review, volume 8, issue 3, 248-264.

Rebels in Groups (2011), edited with Hornsey. According to a library record, a collection on dissent, deviance, difference and defiance in groups, arguing that rebellion is a normal part of group life.

Key ideas

Her listed interests in social identity and conformity sit close to the question this site uses her 2004 review for. The review treats belonging and difference as two needs that groups and individuals can reconcile in more than one way, rather than as a single trade-off. The Why We Project article applies that idea to the Princeton eating-club study and to consumer choices described by Chan, Berger and Van Boven, and marks that application as a reading.

This page rests on a university profile, an abstract and a library record. It is short because nothing else was verified.


Sources

  1. Hornsey, M. J., & Jetten, J. (2004). The individual within the group: Balancing the need to belong with the need to be different. Personality and Social Psychology Review, 8(3), 248-264. doi:10.1207/s15327957pspr0803_2
  2. Jetten, J., & Hornsey, M. J. (Eds.) (2011). Rebels in Groups: Dissent, Deviance, Difference and Defiance. Chichester: Wiley-Blackwell. doi:10.1002/9781444390841
  3. University of Queensland, expert profile for Professor Jolanda Jetten.