Jörg Snoeck

Jörg Snoeck

Retail strategist and co-author, with Pauline Neerman, of The Future of Shopping (second edition, 2022).

Who they are

The book forecasts how retail will change as shopping moves online and stores reinvent themselves. Checked against official statistics, its broad direction has held up while the pace has not, a pattern common to retail forecasts of the period.

Key papers

Snoeck, J., & Neerman, P. (2022). The Future of Shopping: Where Everyone Is a Retailer, second edition. Lannoo.

Key ideas

See Retail Forecasting and The Online Share of Retail.

Sources

  1. Snoeck and Neerman (2022). Read in full by this publication, with a reliability audit and a calibration against the US Census series.