Marcy Church

Marcy Church is a researcher and co-author of the 1997 hierarchical model of approach and avoidance achievement motivation.
Who they are
Marcy Church is a researcher and co-author of the 1997 hierarchical model of approach and avoidance achievement motivation. On this site the name is tied to Performance-Avoidance Goals, Achievement Goals.
Key papers
Elliot, A. J., & Church, M. A. (1997). A hierarchical model of approach and avoidance achievement motivation. Journal of Personality and Social Psychology, 72(1), 218-232.
Key ideas
Performance-Avoidance Goals: Achievement goals aimed at not looking less capable, linked in Elliot and Church's classroom study to fear of failure.
Achievement Goals: The purposes a person pursues in a demanding setting, such as mastery or performance, each in an approach or avoidance form.
Sources
- Elliot, A. J., & Church, M. A. (1997). A hierarchical model of approach and avoidance achievement motivation. Journal of Personality and Social Psychology, 72(1), 218-232.