Fungibility, Labels, and Consumption

Abeler (2017) · Journal of the European Economic Association · Read the paper

Abeler first author. Two studies, a field experiment and a laboratory experiment. In the authors' words: "We find in a field experiment that even in a simple, incentivized setup many subjects do not treat money as fungible. When a label is attached to a part of their budget, subjects change consumption according to the suggestion of the label. A controlled laboratory experiment confirms this result and further shows that subjects with lower mathematical abilities are more likely to violate fungibility. The findings lend support to behavioral models such as narrow bracketing or mental accounting. One implication of our results is that in-kind benefits distort consumption more than usually ass

Abeler first author. Two studies, a field experiment and a laboratory experiment. In the authors' words: "We find in a field experiment that even in a simple, incentivized setup many subjects do not treat money as fungible. When a label is attached to a part of their budget, subjects change consumption according to the suggestion of the label. A controlled laboratory experiment confirms this result and further shows that subjects with lower mathematical abilities are more likely to violate fungibility. The findings lend support to behavioral models such as narrow bracketing or mental accounting. One implication of our results is that in-kind benefits distort consumption more than usually ass

Written from the abstract read 2026-10-18.

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Abeler, J., & Marklein, F. (2017). 'Fungibility, Labels, and Consumption.' Journal of the European Economic Association, 15(1), 99-127. doi:10.1093/jeea/jvw007.