The theory of planned behavior
Ajzen reviews research on the theory of planned behavior: intentions are predicted from attitudes, subjective norms and perceived behavioral control, and intentions together with perceived control account for considerable variance in behaviour. Organizational Behavior and Human Decision Processes 50(2), 1991; author Icek Ajzen.
Ajzen reviews research on the theory of planned behavior: intentions are predicted from attitudes, subjective norms and perceived behavioral control, and intentions together with perceived control account for considerable variance in behaviour. Organizational Behavior and Human Decision Processes 50(2), 1991; author Icek Ajzen.
Written from the abstract, OpenAlex, 2026-11-03; full text not read.
What our sources record
Recorded when this source was checked, figures included, with page references and quotation marks removed.
Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2). doi:10.1016/0749-5978(91)90020-T https://doi.org/10.1016/0749-5978(91)90020-T