The impact of different product messages on wine tourists
[abstract only; full text not retrieved, 2026-10-19] Eustice, C., McCole, D., & Rutty, M. (2019). 'The impact of different product messages on wine tourists' willingness to pay: A non-hypothetical experiment.' Tourism Management, 72, 242-248. doi:10.1016/j.tourman.2018.11.022. THE CLOSEST THING IN THE PUBLISHED LITERATURE TO AN ORIGIN STORY TESTED ON REAL MONEY AT A POINT OF SALE, AND THE ORIGIN MESSAGE LOSES. Author order confirmed at the OpenAlex item record: Eustice first, McCole second and corresponding, Rutty last, all three in the Department of Community Sustainability at Michigan State University. Design: a Becker, DeGroot and Marschak experimental auction run on wine tourists interce
[abstract only; full text not retrieved, 2026-10-19] Eustice, C., McCole, D., & Rutty, M. (2019). 'The impact of different product messages on wine tourists' willingness to pay: A non-hypothetical experiment.' Tourism Management, 72, 242-248. doi:10.1016/j.tourman.2018.11.022. THE CLOSEST THING IN THE PUBLISHED LITERATURE TO AN ORIGIN STORY TESTED ON REAL MONEY AT A POINT OF SALE, AND THE ORIGIN MESSAGE LOSES. Author order confirmed at the OpenAlex item record: Eustice first, McCole second and corresponding, Rutty last, all three in the Department of Community Sustainability at Michigan State University. Design: a Becker, DeGroot and Marschak experimental auction run on wine tourists interce
Written from the abstract only; full text not retrieved, 2026-10-19.
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willingness to pay: A non-hypothetical experiment.' Tourism Management, 72, 242-248. doi:10.1016/j.tourman.2018.11.022.