What about disposition? Journal of Marketing, 41(2). doi:10.1177/002224297704100212 https://doi.org/10.1177/002224297704100212
Jacoby, Berning and Dietvorst ask what consumers do with products once those products have outlived their usefulness, and how this relates to the purchase of replacement products. Only the question is attributed to the paper; no finding is claimed from it. Journal of Marketing 41(2), 1977; authors Jacob Jacoby, Carol K. Berning and Thomas F. Dietvorst.
Jacoby, Berning and Dietvorst ask what consumers do with products once those products have outlived their usefulness, and how this relates to the purchase of replacement products. Only the question is attributed to the paper; no finding is claimed from it. Journal of Marketing 41(2), 1977; authors Jacob Jacoby, Carol K. Berning and Thomas F. Dietvorst.
Written from the abstract, OpenAlex, 2026-11-03; abstract is two questions only; full text not read.
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Jacoby, J., Berning, C. K., & Dietvorst, T. F. (1977). What about disposition? Journal of Marketing, 41(2). doi:10.1177/002224297704100212 https://doi.org/10.1177/002224297704100212