The Pareto rule for frequently purchased packaged goods: an empirical generalization
No abstract could be found for this paper, so this page does not summarise it.
No abstract could be found for this paper, so this page does not summarise it.
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Kim, B. J., Singh, V., & Winer, R. S. (2017). The Pareto rule for frequently purchased packaged goods: an empirical generalization. Marketing Letters, 28(4), 491-507. doi:10.1007/s11002-017-9442-5. https://doi.org/10.1007/s11002-017-9442-5