The effort heuristic
[NOT READ; bibliographic record confirmed only, content taken at one remove, 2026-10-19] Kruger, J., Wirtz, D., Van Boven, L., & Altermatt, T. W. (2004). 'The effort heuristic.' Journal of Experimental Social Psychology, 40(1), 91-98. doi:10.1016/S0022-1031(03)00065-9. The adjacent literature closest to this article's subject, and the one Buell and Norton cite (reference B25 in their deposited reference list). As the replication describes it, effort information affects judgements of quality: telling participants that a poem or a painting took 26 hours rather than 4 raised quality judgements and monetary valuations. Distinguish sharply from effort justification and from the IKEA effect: the e
[NOT READ; bibliographic record confirmed only, content taken at one remove, 2026-10-19] Kruger, J., Wirtz, D., Van Boven, L., & Altermatt, T. W. (2004). 'The effort heuristic.' Journal of Experimental Social Psychology, 40(1), 91-98. doi:10.1016/S0022-1031(03)00065-9. The adjacent literature closest to this article's subject, and the one Buell and Norton cite (reference B25 in their deposited reference list). As the replication describes it, effort information affects judgements of quality: telling participants that a poem or a painting took 26 hours rather than 4 raised quality judgements and monetary valuations. Distinguish sharply from effort justification and from the IKEA effect: the e
Written from the nOT READ; bibliographic record confirmed only, content taken at one remove, 2026-10-19.
What our sources record
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Kruger, J., Wirtz, D., Van Boven, L., & Altermatt, T. W. (2004). 'The effort heuristic.' Journal of Experimental Social Psychology, 40(1), 91-98. doi:10.1016/S0022-1031(03)00065-9.