Accelerating dynamics of collective attention

Lorenz-Spreen (2019) · Nature Communications · Read the paper

Across longitudinal datasets from several domains, covering multiple decades, the authors find steeper gradients and shorter periods in how cultural items gain collective attention, driven by growing production and consumption of content that exhausts limited attention resources more quickly. THE UNIT IS THE CULTURAL ITEM, NOT THE PERSON: it measures how long a topic holds the public's attention, not how long a person can hold theirs. Hari credits Lehmann throughout; the first author is Lorenz-Spreen

Across longitudinal datasets from several domains, covering multiple decades, the authors find steeper gradients and shorter periods in how cultural items gain collective attention, driven by growing production and consumption of content that exhausts limited attention resources more quickly. THE UNIT IS THE CULTURAL ITEM, NOT THE PERSON: it measures how long a topic holds the public's attention, not how long a person can hold theirs. Hari credits Lehmann throughout; the first author is Lorenz-Spreen

Written from the abstract read 2026-10-18.

What our sources record

Recorded when this source was checked, figures included, with page references and quotation marks removed.

Lorenz-Spreen, P., Monsted, B. M., Hovel, P., & Lehmann, S. (2019). Accelerating dynamics of collective attention. Nature Communications, 10(1), 1759. doi:10.1038/s41467-019-09311-w.