Always leave home without it: a further investigation of the credit-card effect on willingness to pay
Genuine transactions of potentially high value; willingness to pay increased when instructed to use a credit card; effect up to 100 per cent; unlikely to arise solely from liquidity constraints. The $61 and $29 bids and the 64 MBA students are as reported in The Choice Factory, p. 41; the paper's full text was not accessible.
Genuine transactions of potentially high value; willingness to pay increased when instructed to use a credit card; effect up to 100 per cent; unlikely to arise solely from liquidity constraints. The $61 and $29 bids and the 64 MBA students are as reported in The Choice Factory, p. 41; the paper's full text was not accessible.
Written from the abstract read 2026-10-12.
What our sources record
Reproduced as it was written when this source was checked, figures and all.
doi:10.1023/A:1008196717017. Abstract read: genuine transactions of potentially high value; willingness to pay increased when instructed to use a credit card; effect up to 100 per cent; unlikely to arise solely from liquidity constraints. The $61 and $29 bids and the 64 MBA students are as reported in The Choice Factory, p. 41; the paper's full text was not accessible.