Evidence Reviews
- Evidence Review No. 15: Present Bias
Is present bias real?
- Evidence Review No. 14: Mental Accounting
Is mental accounting real?
- Evidence Review No. 13: Sunk Costs
Is the sunk cost fallacy real?
- Evidence Review No. 12: The Endowment Effect
Is the endowment effect real?
- Evidence Review No. 11: Framing
What is the framing effect?
- Evidence Review No. 10: Nudges
Do nudges work?
- Evidence Review No. 09: Priming
Does priming work?
- Evidence Review No. 08: Willpower
Is willpower a limited resource?
- Evidence Review No. 07: Social Norms
Do social norm messages work?
- Evidence Review No. 06: Scarcity
Does scarcity really make people want things more?
- Evidence Review No. 05: The Decoy
Does the decoy effect really work?
- Evidence Review No. 04: Anchoring
Does the first number you see really change what you pay?
- Evidence Review No. 03: Choice Overload
Is choice overload real?
- Evidence Review No. 02: Loss Aversion
Do losses really hurt twice as much as gains?
- Evidence Review No. 01: Defaults
Do default options really change what people choose?