Studies (page 3)

Jonah Berger tested whether physiological arousal on its own makes people more likely to pass information on. Undergraduates were made more aroused by jogging on the spot, or kept calm by sitting…

Berger and Schwartz ask why certain products are talked about more than others, both immediately after consumers first experience them and in the months that follow. They analyse a unique data set…

Jonah Berger and Katherine Milkman asked why some online content spreads more than other content, using every article the New York Times published over a three-month period and tracking which ones…

Berger reports an extended replication asking whether luxury brand labels and green labels really work as costly signals of social status. Costly signalling theory explains why people pay a premium…

Bernstein and Turban measured what happens to human interaction when an office loses its walls, in two intervention-based field studies of corporate headquarters moving to more open space. Rather…

Berridge's paper is the standing statement of the incentive salience position, that dopamine mediates wanting rather than liking. No abstract is published for it in OpenAlex, Crossref or Semantic…

Berridge and Robinson set out the distinction this vault returns to constantly: wanting and liking are produced by different systems in the brain, even though the two words are used interchangeably…

Berry and colleagues fed identical standardised meals to a thousand twins and unrelated adults and measured what happened in their blood afterwards, then validated the findings in a separate…

Two field experiments, civilian, milkman or guard; more compliance with the guard; questionnaire studies found students did not perceive the guard as more powerful or legitimate.

Blatt and Zuroff argue that depression is not one condition but at least two, distinguished by what makes a person vulnerable to it. In one, the trigger is disruption of relationships, with the…

Panel over two months; lists record about 40 per cent of items ultimately bought; more than 80 per cent of listed items bought.

Bokhorst and colleagues studied a hundred and fifty-seven pairs of identical and non-identical twins to separate genetic from environmental influences on infant attachment. The result is unusual in…

Bolton and colleagues report a series of studies on when consumers judge a price to be unfair. The consistent finding is that consumers are inclined to believe the selling price of a good or service…

Bond and Smith gathered a hundred and thirty-three conformity studies from seventeen countries, all using the Asch line-judgment task, and asked two questions the original experiments could not…

This entry records a correction rather than a source. The first volume of Bowlby's Attachment and Loss, published in 1969 and revised in 1982, is the founding statement of attachment theory. A…

Breines and Chen tested the objection most often raised against self-compassion, that being kind to yourself after failing removes the motivation to improve. Four experiments found the opposite…

In five experiments respondents were more likely to choose a brand whose name started with letters from their names; effect strengthened when a product-specific need, such as the need to drink, was…

Brewer's paper introduces optimal distinctiveness theory, and its starting point is a criticism of how psychology had treated the self. Most theories described an individual concept, separate from…

A randomised trial led by Noel Brewer in which 2,149 adult smokers in California and North Carolina received pictorial or text-only warnings on their own packs for four weeks. Forty per cent with…

Britton and colleagues address a gap in the evidence on mindfulness programmes: the harms had barely been measured. They built a structured interview covering forty-four possible effects and had an…