Studies (page 36)
- FURTHER VERIFIED (2003): A Temporal Dynamic Model of Spousal Family Purchase-Decision Behavior
Su and colleagues examine family purchase-decision dynamics to help marketers target communication messages, shape brand choice and guide personal selling. They calibrate a dynamic simultaneous…
- FURTHER VERIFIED (2025): Exelle, B., & Ringdal, C.
survey data from both spouses of 675 couples in rural Tanzania. Spousal differences in risk preferences were associated with a lower likelihood that spouses decided jointly and a higher likelihood…
- Gabaix (2006): Shrouded Attributes, Consumer Myopia, and Information Suppression in Competitive Markets
Gabaix and Laibson explain why hidden fees survive competition. Bayesian consumers infer that hidden add-on prices, such as the cost of ink for a printer, are likely to be high, so if all consumers…
- Gabriel (2011): Becoming a vampire without being bitten
Gabriel and Young propose that reading a narrative can lead people to psychologically join the group it describes. Participants read passages about wizards from the Harry Potter series or about…
- Gaertig (2025): Why (and When) Are Uncertain Price Promotions More Effective Than Equivalent Sure Discounts?
Celia Gaertig and Joseph Simmons tested why a chance at a reward, such as a small chance of getting a product free, often beats a sure discount worth the same on average. Across five studies with…
- Gainsburg (2022): Distanced self-talk increases rational self-interest
three experiments, N = 774, dictator game; third-person self-talk led participants to keep more money.
- Gal (2006): A psychological law of inertia and the illusion of loss aversion
David Gal argues that the anomalies loss aversion was introduced to explain, the risky bet premium, the endowment effect and status quo bias, involve a tradeoff between staying as one is and…
- Gal (2018): current evidence does not support that losses, on balance, tend to be any more impactful than gains
'current evidence does not support that losses, on balance, tend to be any more impactful than gains'; asks why acceptance persists among social scientists.
- Galak (2013): Slow down! Insensitivity to rate of consumption leads to avoidable satiation
Galak, Kruger and Loewenstein found that people who chose how fast to consume a favourite snack or a video game went too quickly and tired of it sooner than at a slower pace, because they did not…
- Gallagher (2014): Learning about an infrequent event: Evidence from flood insurance take-up in the United States
Gallagher examines how people update their expectations of an uncertain and infrequently observed event, using a nationwide panel of large regional floods and flood insurance policies in the United…
- Gallup (2012): Visual attention and the acquisition of information in human crowds
Gallup and colleagues tracked the movement and head direction of 3,325 pedestrians in real crowds to study how visual attention spreads. In the first study, confederates looked up at a point on a…
- Galton (1886): Regression Towards Mediocrity in Hereditary Stature.
No abstract could be found for this paper, so this page does not summarise it.
- Galton (1907): Vox Populi
No abstract could be found for this paper, so this page does not summarise it.
- Gamian-Wilk (2019): The foot-in-the-door phenomenon 40 and 50 years later: A direct replication of the original Freedman and Fraser study in Poland and in Ukraine
Gamian-Wilk and Dolinski note that research since Freedman and Fraser has widely confirmed the effectiveness of the foot-in-the-door tactic, but that meta-analyses report small effect sizes and the…
- Gangestad (2000): Self-monitoring: Appraisal and reappraisal
No abstract could be found for this paper, so this page does not summarise it.
- Gao (2026): Perceived Capability, Social Belonging, and Behavioral Adherence in Adult Group Fitness Classes: A Systematic Review of Psychosocial Predictors
Gao and colleagues' systematic review included 21 studies of adult group fitness classes. The abstract reports that social attraction, social cohesion, reliable alliance, group identification and…
- Garcia-Retamero (2010): Do icon arrays help reduce denominator neglect?
Garcia-Retamero, Galesic and Gigerenzer report two experiments on how people interpret risk reduction figures when the compared groups differ in size. Participants tended to focus on the numerators…
- Gardner (2012): Blog post published 29 June 2012 on the 21-day myth, Health Behaviour Research Centre blog, University College London, blogs.ucl.ac.uk/bsh
The myth may stem from confusing habituation with habit formation.
- Gardner (2012): Making health habitual: the psychology of habit-formation and general practice
Automaticity levelled off after about 66 days on average; Maltz's patients were reported to adjust psychologically to their new appearance within about 21 days.
- Garea (2021): Meta-analysis of the relationship between problem gambling, excessive gaming and loot box spending
Garea first author. A meta-analysis pooling 15 studies on problem gambling and seven on excessive gaming reported a small to moderate positive correlation between loot box spending and problem…