Why We Crave

The same cafe latte was rated less sweet from a white mug than from transparent or blue ones. The effect survives a real restaurant setting but does not follow simple rules.

A slot machine holds no model of you. A feed holds nothing else. The argument is that the second one builds the first by accident

Two amnesic patients ate lunch three times in an hour, which is the clearest evidence anybody has that short-term hunger is a forecast rather than a reading