Thinkers (page 72)

Serena Chen is a social psychologist at the University of California, Berkeley, where she chairs the psychology department. She works on the self and identity, on authenticity, on power in close…

Seth Godin is a marketer, blogger and trade author whose January 2010 writing on the lizard brain is the best-known marketing use of the phrase. His official site describes him as the author of…

Behavioural scientist whose paper asked where the attraction effect actually operates and found the answer much narrower than its citation count implied.

Sharad Borle was at Rice University's Jones Graduate School of Management when he was first author of the 2005 Marketing Science study of a large-scale assortment reduction at an online grocer…

Shaun McNiff is University Professor Emeritus at Lesley University, where he taught the institution's first art therapy course in 1973 and established its Expressive Therapies graduate programmes in…

Shauna M. Burke is a professor in the School of Health Studies at Western University in Ontario, working on health behaviour, childhood obesity and group dynamics in physical activity. She is a…

Sheena Iyengar is a psychologist listed at Columbia University on her published work, and the first author of the 2000 jam study. That experiment, written with Mark Lepper, is the founding study of…

Shelley Taylor is a Distinguished Professor of Psychology at UCLA and the lead author of the 2000 paper that named tend-and-befriend: the finding that affiliation and caregiving are themselves a…

Sidney Blatt was an American clinical psychologist at Yale, Professor Emeritus of Psychiatry and Psychology, who set out the two-polarities model of depression: one form organised around the fear of…

Austrian neurologist, 1856 to 1939, who built psychoanalysis out of clinical work in Vienna and whose standing as a scientist has been contested since his lifetime.

Consumer researcher at Columbia Business School, first author of the red sneakers effect: under some conditions, visibly breaking a dress code raises what observers infer about your status and…

Simon Kemp is a psychologist and the first author, with Christopher Burt and Laura Furneaux, of the only direct test of the peak-end rule on an actual holiday. Forty-nine students going away for…