Thinkers (page 29)

Richard Philpot is a psychologist at Lancaster University and the first author of the 2020 study in American Psychologist that coded closed-circuit television footage of 219 real public conflicts in…

Richard M. Ryan, born 1953, is an American clinical psychologist, professor at Australian Catholic University and emeritus at the University of Rochester. With Edward Deci he co-founded…

Behavioural science writer whose The Choice Factory (2018) applies 25 cognitive biases to marketing, including the pratfall effect.

Richard Thaler is a behavioural economist at the University of Chicago and a Nobel laureate in 2017. He originated mental accounting, coined the term endowment effect, wrote Nudge with Cass…

Social psychologist whose 2011 field experiments with Marijn Meijers reported that luxury brand labels bring social benefits to the wearer. The paper became the standard citation for why logos work…

Neuroscientist and methodologist, co-author of the pre-registered replication that is the hardest result in this literature to argue with.

Robert Cialdini, born 1945, is an American social psychologist and Professor Emeritus at Arizona State University, and the most-cited researcher in the field of persuasion. Influence, 1984…

Behavioural economist at the University of East Anglia. With Jiwei Zheng and Daniel Zizzo he ran the experiment that established the condition under which a number actually moves what people pay…

Robert Vallerand is a Canadian psychologist at the Université du Québec à Montréal, where he holds a Canada Research Chair in motivational processes and optimal functioning. He has run a research…

Cognitive neuroscientist at McGill, whose name is on both the strongest evidence in music reward research and the finding that most constrains it.

Robin Dunbar is Professor Emeritus of Evolutionary Psychology at the University of Oxford and a Fellow of Magdalen College, best known for Dunbar's number: the finding that human social ties sort…

Rod Bond is a social psychologist at the University of Sussex and the first author of the 1996 meta-analysis in Psychological Bulletin that pooled 133 Asch-type line-judgment studies across 17…