Studies (page 69)
- Mead (2018): Package color saturation and food healthfulness perceptions
Mead and Richerson report four experiments in which consumers rated foods in vivid, highly saturated packaging as less healthful than foods in muted packaging. Conceptual fluency mediates the…
- Mehta (2009): Blue or Red? Exploring the Effect of Color on Cognitive Task Performances
Mehta and Zhu aim to reconcile inconsistent findings on the effect of colour on cognitive task performance. They show that red, compared with blue, induces mainly an avoidance motivation, and that…
- Mekler (2017): Towards understanding the effects of individual gamification elements on intrinsic motivation and performance
Mekler and colleagues ran a 2 by 4 online experiment in an image-tagging task, comparing points, levels and leaderboards with a control condition and taking account of participants' goal causality…
- Mela (1997): The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice
Carl Mela, Sunil Gupta and Donald Lehmann use more than eight years of panel data on a frequently purchased packaged good to ask whether consumers' responses to marketing variables such as price…
- Mellstrom (2008): Crowding Out in Blood Donation: Was Titmuss Right?
[working-paper version read in full at source with all tables; the published text was not read, and the figures are attributed to the working paper] Mellstrom, C., & Johannesson, M. (2008)…
- Mertens (2022): The effectiveness of nudging: A meta-analysis of choice architecture interventions across behavioral domains
Mertens and colleagues pool more than 200 studies and over 450 effect sizes, covering about 2.1 million participants, and report a small to medium average effect. Interventions that change the…
- Mertens (2022): The effectiveness of nudging: A meta-analysis of choice architecture interventions across behavioral domains
Mertens (2022), The effectiveness of nudging: A meta-analysis of choice architecture interventions across behavioral domains. Cited in 1 article on this site.
- Mesmer-Magnus (2009): Information sharing and team performance: A meta-analysis
72 independent studies, 4,795 groups, 17,279 individuals. Information sharing predicted team performance, cohesion, decision satisfaction and knowledge integration, and the relationship held…
- Meule (2020): The psychology of food cravings: The role of food deprivation
Meule's review discusses food cravings and, among other points, describes craving as possibly a conditioned response.
- Meyer (2014): Semantic priming well established
This is a short letter to a journal, written during the public argument over failures to replicate behavioural priming studies, and its point is a distinction that the argument kept collapsing…
- Meyer (2015): Disfluent fonts don't help people solve math problems
Meyer and colleagues went back to one of the most repeated findings in popular psychology, that printing a question in a hard-to-read font makes people think more carefully and answer…
- Meyer (2015): Thirteen experiments finding null effects of perceptual disfluency on reasoning, unmoderated by cognitive ability
No abstract could be found for this paper, so this page does not summarise it.
- Meyers-Levy (1989): Schema congruity as a basis for product evaluation
Meyers-Levy and Tybout tested Mandler's proposal that the degree of fit between a product and its category schema affects how consumers process information about it and so how they evaluate it. They…
- Mezulis (2004): Is there a universal positivity bias in attributions? A meta-analytic review of individual, developmental, and cultural differences in the self-serving attributional bias
Mezulis, Abramson, Hyde and Hankin meta-analysed 266 studies yielding 503 independent effect sizes on the self-serving attributional bias, the tendency to explain good outcomes by stable, broad…
- Michel (2008): The service recovery paradox: true but overrated?
Stefan Michel and Matthew Meuter analysed more than 11,000 customer interviews in banking. The service recovery paradox was a rare event and the differences, while significant, were not very large…
- Michel (2014): A taste of Kandinsky: assessing the influence of the artistic visual presentation of food on the dining experience
Michel, Velasco, Gatti and Spence tested whether arranging a salad in an art-inspired way changes diners' expectations and experience. Participants were served the same salad in one of three…
- Milgram (1969): Note on the drawing power of crowds of different size
No abstract could be found for this paper, so this page does not summarise it.
- Milkman (2009): Mental accounting and small windfalls: Evidence from an online grocer
Milkman first author. Comparing the same online grocery customers' purchases when redeeming a 10 dollar coupon with their purchases without one, grocery spending rose by 1.59 dollars on redemption…
- Milkman (2014): Holding the Hunger Games hostage at the gym: an evaluation of temptation bundling
Milkman, Minson and Volpp randomly assigned 226 gym users to three groups of about 75: audio novels locked in a monitored gym locker, audio novels on the participants' own devices with encouragement…
- Milkman (2021): Megastudies improve the impact of applied behavioural science
61,293 members of an American fitness chain; 54 four-week programmes designed by 30 scientists from 15 universities; 45 per cent raised weekly visits by 9 to 27 per cent; free audiobook ranked…