Studies (page 124)
- van Berlo (2021): The gamification of branded content: a meta-analysis of advergame effects
Zeph van Berlo, Eva van Reijmersdal and Martin Eisend start from the belief that advergames, games built around a brand, are effective because they are engaging, and from the fact that studies of…
- Van Boven (2003): To do or to have? That is the question
Van Boven and Gilovich ask whether experiences make people happier than material possessions. In two surveys, respondents from various demographic groups said experiential purchases, made mainly to…
- Van Boven (2007): Looking forward, looking back: Anticipation is more evocative than retrospection
Van Boven and Ashworth report five experiments in which people reported more intense emotion while anticipating an emotional event than while recalling it. The events were positive, such as…
- van de Ven (2009): Leveling up and down: The experiences of benign and malicious envy
van de Ven, Zeelenberg and Pieters proposed that envy takes two forms, benign envy that moves a person to improve their own standing and malicious envy that moves a person to undermine someone who…
- van de Waal (2013): Potent social learning and conformity shape a wild primate's foraging decisions
van de Waal, Borgeaud and Whiten, Science, 2013. Wild vervet monkeys; young animals and immigrating males learned food choices from group members and males changed preferences to match the group…
- van den Akker (2018): Learned overeating: Applying principles of Pavlovian conditioning to explain and treat overeating
van den Akker, Schyns and Jansen review the application of Pavlovian conditioning principles to eating. They describe how food cues can readily become linked to eating responses through conditioning.
- van den Akker (2023): Selective Hypothesis Reporting in Psychology: Comparing Preregistrations and Corresponding Publications
Van den Akker and colleagues compared four hundred and fifty-nine registered research plans in psychology against the papers that eventually reported them, looking specifically at the hypotheses…
- van den Hoven (2008): Informing augmented memory system design through autobiographical memory theory
van den Hoven and Eggen, Personal and Ubiquitous Computing 12(6), 2008, 433-443. Reviews theories of autobiographical memory, from the library picture of storing and replaying a life to the view…
- Van Doorn (2014): Does the colour of the mug influence the taste of the coffee?
Van Doorn, Wuillemin and Spence tested whether the colour of a mug changes how the coffee in it is perceived. In the first experiment, cafe latte drunk from a white mug was rated higher in flavour…
- van Gennep (1909): Les rites de passage
No abstract could be found for this paper, so this page does not summarise it.
- van Grinsven (2016): Logo design in marketing communications: Brand logo complexity moderates exposure effects on brand recognition and brand attitude
van Grinsven and Das note that logo design features have rarely been tested empirically and report two experiments, one with unfamiliar logos and one with familiar logos. They find that logo…
- van IJzendoorn (1988): Cross-Cultural Patterns of Attachment: A Meta-Analysis of the Strange Situation
Van IJzendoorn and Kroonenberg pooled nearly two thousand Strange Situation classifications from eight countries to ask whether attachment patterns differ by culture. Their headline result is the…
- Van Ittersum (2012): Plate Size and Color Suggestibility: The Delboeuf Illusion's Bias on Serving and Eating Behavior
This paper proposes that the effect of dinnerware size on how much people serve themselves is a version of a known visual illusion, the Delboeuf illusion, in which a circle looks larger or smaller…
- van Laer (2014): The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers
van Laer, T., de Ruyter, K., Visconti, L. M., & Wetzels, M. (2014). 'The Extended Transportation-Imagery Model: A Meta-Analysis of the Antecedents and Consequences of Consumers' Narrative…
- van Laer (2019): Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative transportation effect
[abstract only; full text not retrieved, 2026-10-19] van Laer, T., Feiereisen, S., & Visconti, L. M. (2019). 'Storytelling in the digital era: A meta-analysis of relevant moderators of the narrative…
- Van Reijmersdal (2023): Disclosure-Driven Recognition of Native Advertising: A Test of Two Competing Mechanisms
Van Reijmersdal and colleagues examine two opposite mechanisms, activation of conceptual persuasion knowledge and perceived transparency of native advertising, to explain positive and negative…
- van Rompay (2012): With or without you: Interactive effects of retail density and need for affiliation on shopping pleasure and spending
van Rompay, Krooshoop, Verhoeven and Pruyn, Journal of Business Research 65(8), 2012, 1126-1131. Two studies. Response to dense stores depended on need for affiliation: high-need shoppers did not…
- Vandello (2007): The appeal of the underdog
Vandello, Goldschmied and Richards, Personality and Social Psychology Bulletin 33(12), 2007. Four studies on when and why observers side with disadvantaged competitors. Study 1, Olympic matches…
- Varotto (2017): Psychological strategies to promote household recycling. A systematic review with meta-analysis of validated field interventions
[ABSTRACT READ IN FULL at the University of Padova IRIS record, which prints it entire; full text not read, the deposited publisher PDF being access-restricted] Varotto, A., & Spagnolli, A. (2017)…
- Vasilescu (2016): The Sky Is Not the Limit: Multitasking Across GitHub Projects
[COMPLETE ARTICLE READ IN FULL AT SOURCE, the author copy at cs.ucdavis.edu, including the full regression table and the threats-to-validity section] Vasilescu, B., Blincoe, K., Xuan, Q…